Friday, October 29, 2010

The Tasteful Thank You



While helping you brainstorm ways to thank your customers for their patronage this year, we left a few people out. These are people that you may see everyday, but often forget to thank for their hard work and dedication to your business' success. They may be the ones that get the most face time with your customers or the ones who fill out the paperwork and make the phone calls so you don’t have to. I’m talking, of course, about the members of your team, your back office, your staff.

It’s important to not only give thanks to your customers for their loyalty, but also the members of your team. If you’ve got a workforce as small as one or as big as one thousand, their hard work helped your business to survive or maybe even thrive in these tough times.

It is often tough to give gifts to both employees and customers without stepping out of bounds. Many businesses impose rules on their officers and their purchasing department concerning the gifts that they receive. Want a way to thank your whole accounting department, or the entire purchasing department of your best customers, without breaking the bank, and without singling out one individual? Give a gift to the whole department - one that can be shared. That way you let everyone know that you recognize their effort.

We sell those classic popcorn tins everyone knows and loves. You know the kind, the giant circular tin, seemingly never ending. This gift is a classic for a reason. Flavored popcorn is one thing that never goes out of style. These tins come in all shapes and sizes and can be given as a gift to the whole department, or on an individual basis. This gift is good if you’re leery of any food allergies you’re not sure of. I don’t think Stan in processing would appreciate a gift of cashews that will just make him break out in hives.

I love giving sweet gifts as thank you gifts: chocolates, cookies, candies. I love anything that gives a sweet reminder to my wonderful team. What better way to celebrate making a sales goal than with cookies iced with positive reinforcement? Anything from “Way to Go Team!” to “Congratulations!” can be printed on these delicious treats. Other foods, like lollipops, chocolate bars, bags of nuts, and even those popcorn tins can be a great way to express your appreciation. (I keep a stock of cookies on hand to thank those who send referrals my way.)

These are great things to do in the office, but are you looking for something people can take home with them? My daughter’s terrible caffeine habit is well known to her boss (as is the caffeine intake of her coworkers.) For a special thank you to her and her coworkers, their boss gave them a small bag of delicious, gourmet coffee. This is something she savors, reserving a scoop or two for weekends and holidays (or vacation time.) A variety pack was created for each employee, containing some coffee, some cappuccino, and hot chocolate packets (which were the first to go… let’s just say the sweet tooth runs in the family.)

Let’s get creative this year for our gifts for our employees! These food items can go a long way as gifts and can be imprinted in sweet icing, on a bag, or on a tin. Please browse the links and email or call us with any questions on products. Let your team know that they can have their cake (or cookie) and eat it too!
Mmmmmmmm.

Steve
www.raggo.com

Monday, October 11, 2010

Customer Appreciation Gifts

Since I’ve gotten you thinking about parties, let’s take a look at another great end-of-year event. This year, if you don’t feel a holiday party for your office is right, why not throw an end of year “Customer Appreciation” bash, gala, open house, social or good old-fashioned party?

This is a great way to get all of your most loved customers in one room and thank them for their time and their business this year, or in years past. It’s a great way to start off the new year, letting your favorite customers (or all of your customers) know how much you appreciate them while you take the opportunity to share your plans, your outlook or your goals for the coming year. It is also a way to give your most valuable clients a "warm fuzzy" feeling about you and your business that will last through the competitive times ahead. There are situations when that little bit of edge is necessary to ward off your competitors.

Check out our previous blog for decorating help (we’ve got the napkins, plates, cups, tablecloths and everything else you need to decorate)

I have a great gift idea for you. Do you want to give them something with sticking power, something your clients will look at not just daily, but multiple times every single day? Something that will make that "warm, fuzzy" last over many years and will make it available and visible in your customers' offices whenever your competitor shows up? If we measured “favorite” by the number of times we look at something, then one of my favorite things is the clock on my desk.I’m always checking the time (not so much for when I can leave work, but how long I have until I need to leave for that meeting, appointment, or to make that phone call to California or Brazil). If you think about it, nothing other than the monitor you are looking at right now rivals the advertising ‘hits’ you get with a clock or a watch.

Clocks, like all products, come in many shapes and sizes, so think about the message you want to send.

Is your business all about innovation and creativity? Desk clocks come in many shapes, and this one is quite a unique design. Give a gift that will help your clients 'soar' in the New Year. (Sorry, I couldn’t resist.) There are other shapes offered from simple geometric shapes, to golf bags, pianos, guitars, and classic cars-even pens with clocks built in. Check out some of our other designs. If you don't see a shape you want, contact us. I am sure we can find it.

Are you interested in a more classic look and feel? Check out this beautiful masterpiece. Its got a great look with roman numerals and a lovely mahogany finish. We have many similar timepieces, perfect for your favorite clients' desks.

Why not both new AND traditional? This time piece has a streamline look with a analog clock face. Put this on any desk and your sure to dress it up without being too busy.

Clocks are a great way to keep you on your customer's mind..every time they check the time. Best of all, they’ll thank you for the help.

Steve
www.raggo.com